Vitrium Systems has today launched PDFSalesLeads, a web-based application that allows organizations to generate sales leads from their PDF content.
Organizations currently publishing PDF content often require users to complete online forms to gain access. According to the product press release, up to 95 percent of readers abandon such web forms, and those who cannot preview material will often input false information, resulting in unreliable sales-lead information.
‘Requiring viewers to fill out lengthy web forms before they access information substantially undermines the overall sales-leads effort,’ said Peter Nieforth, Co-Founder and CEO of Vitrium. ‘With PDFSalesLeads, readers have the opportunity to preview a portion of the material first, resulting in high-quality leads who have read the accessible pages and determined they are genuinely interested in learning more.’
PDFSalesLeads allows PDF creators to embed dynamic forms inside their PDFs, determine the page on which the form will appear, and to specify which information to request. Potential leads preview the PDF material, gaining access to select pages before being asked to fill in information. The form then travels with the document, capturing pass-along readers who have been forwarded the content after the initial download. Once the reader has filled out the form they can view the document in its entirety while their information is sent to the creator’s PDFSalesLeads account, all in real time. Creators can view their leads in the application or export the information to Excel or a CRM (Customer Relationship Management) system such as SalesForce.com.
PDFSalesLeads is now available for the introductory price of USD$49.00 per month. For more information or to download a free trial, check out the www.PDFSalesLeads.com.