This week in PDF has seen Adobe in the news. A rumor of acquisition by Microsoft spread to Wall Street but was rapidly quashed, and it’s business as usual: with Adobe MAX 2010 just around the corner, new updates to Adobe Reader and Acrobat were released with more to come.
‘When there is an acquisition afoot,’ writes the Wall Street Journal’s Kara Swisher, who talked to sources at both companies, ‘in my experience, it’s all private airplanes and law offices and not a company HQ visit by the very loud and very noticeable Ballmer, the exact polar opposite of a shrinking violet.’
In more Adobe-related news, the company has released a further series of updates to Reader and Acrobat, including two patches for vulnerabilities known to be under attack in the wild. A full update to Reader is expected by the end of 2010. Brad Arkin, Adobe’s director for product security and privacy, has stressed that Reader 10’s anticipated sandbox feature will be the default setting: read more in this feature article from PCWorld.
Last but not least, the Adobe MAX conference will be held from October 23-27 at a pair of venues in LA: the Los Angeles Convention Center and the Nokia Theatre LA Live. The event combines education with networking, and aims to bring together industry leaders, Adobe product users, and Adobe staff. Seminars and workshops will focus on the explosion of content across multiple screens and devices, new technologies that enable integrated designer and developer workflows, and innovative ways to monetize content. For more information, check out the official Adobe MAX 2010 website.
That’s it for this week. Watch this space!